Getting Through: Cold Calling Techniques To Get Your Foot In The Door

Written by:
Stephan Schiffman
Narrated by:
Stephan Schiffman

Abridged Audiobook

Ratings
Book
30
Narrator
3
Release Date
August 1993
Duration
1 hour 28 minutes
Summary
MAKE SURE YOUR FIRST CALL ISN'T YOUR LAST!
Everyone in sales knows how to sell -- if they can get to the buyer. But in today's selling climate, the road between seller and buyer is frequently blocked with layer after layer of objections, distractions and delays. Now, America's #1 Corporate Sales Trainer shares his proven techniques for getting through all that interference to make the sale.
In this powerful program, Schiffman provides sound advice and proven strategies for cold calling -- the technique used by salespeople everywhere to make their appointments and increase their sales exponentially.
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great book - ideas you can put use right away. a good read filled with practical advice in simple langage

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