Icons: My Inspiration. My Motivation. My Obsession.

With a foreword by Eddy Merckx



The world of professional cycling is fraught with fierce competition, fervent dedication and unerring ambition, and only a handful of competitors reach iconic status. Among them is Sir Bradley Wiggins – a man uniquely placed to reflect on the history of this remarkable sport and its unforgettable titans.


In Icons, Wiggins takes the reader on an extraordinarily intimate journey through the sport, presenting key pieces from his never-before-seen collection of memorabilia. Over the course of his illustrious career, he amassed hundreds of items – often gifts from its greatest and most controversial figures. Each reflects an icon, a race or a moment that fundamentally influenced Wiggins on both a personal and professional level.


By exploring the lives and achievements of 21 of the sport’s key figures – among them Fausto Coppi, Jacques Anquetil, Miguel Induráin and Tom Simpson – Wiggins sheds new light on what professional cycling demands of its best competitors. Icons lauds their triumphs, elucidates their demons and sheds light on the philosophy and psychology that comprise the unique mindset of a cycling champion.