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Total Competition: Lessons in Strategy from Formula One

Author:
Adam Parr , Ross Brawn
Read by:
Adam Parr , Peter Noble
Read Read Own Own

Unabridged Audiobook

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Ratings
Book
7
Narrator
3
Release Date
August 10, 2017
Duration
7 hours 12 minutes
Summary
'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express

Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published.

Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. 

Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals. 
Reviews
Profile Avatar David D. Mar 2025

This is more of a podcast than of a book. Most of the "dialog" is recorded interviews. Good material, but getting a little dated in 2025.

Total Competition: Lessons in Strategy from Formula One

Total Competition: Lessons in Strategy from Formula One

Author: Adam Parr
Read by: Adam Parr
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