John Warrillow is the founder of The Value Builder System, a simple method for improving the value of a company offered via a global community of advisors who have earned their Certified Value Builder qualification. He is the author of the bestselling books Built to Sell and The Automatic Customer.
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A business parable about how to create a start-up that won't trap you when you want to sell it. According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to s... SEE MORE